The Ask: Create a sophisticated visual identity for an exclusive retreat designed for CEOs and industry decision-makers to network and reset.

The Solution: I developed a comprehensive "physical-meets-digital" brand system that reflected the premium nature of the retreat. This began with a custom logomark and a serene, high-end visual palette that signaled "recharge" without losing professional authority.

The experience was carried through every attendee touchpoint, including:

• Digital: Custom-designed WordPress landing pages for a seamless registration and information flow.

• Physical: High-end print collateral, from bespoke tactile nametags and menus to large-scale environmental signage that transformed the venue.

• Atmosphere: A unified brand language that bridged the gap between a high-stakes corporate summit and a restorative luxury experience.

The Result: A frictionless, immersive environment where the branding felt as exclusive as the audience, allowing world-class leaders to focus on connection and growth.